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Apple dominates Brand Finance’s 2025 report
The report shows NVIDIA’s surge, and how Indian IT firms are shaping the AI-first future.
Hitting INR 2,500 crores in FY23, Indian PR ...
90% of corporate communicators see the value shifting to business impact over media exposures, leading to PR budgets growing to 15.7% of marketing spends.
CentreFruit revives iconic waggle with fresh humour
The gum brand’s latest campaign brings its iconic tagline alive with a playful story, irresistible taste, and quirky humour.
LS Digital launches AI marketing stack
The stack incorporates the technologies of research AI, generative AI, and predictive AI to help brands improve the effectiveness of their campaigns.
Kantar Group sells Kantar Media to HIG Capital
Valued at $1 billion, the acquisition deal is expected to be completed by the end of the current calendar year.
Dileep’s redemption: Spotlight on India’s unsung ...
Sportz Village’s new campaign celebrates school coaches as change-makers, weaving emotion and grit into the story of a young cricketer.
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