Chris Powell
Nov 24, 2023

Opinion: Journalists and PR people don’t have to be friends, but we rely on each other

Reporters may not always be your friend, but it doesn't mean they're your enemy either, opines the author

Photo: Markus Winkler via Unsplash

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 22 69489600

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

16 hours ago

Happy New Year from Campaign India

Campaign India has wrapped its coverage for 2025 with a new look and fresh premium content awaiting in the new year.

16 hours ago

Campaign India's most-read stories of 2025

Restructures, mergers, account moves and of course, celebrity brand ambassadors made headlines in 2025. Here's a look back...

20 hours ago

In 2026, will AI …

Industry leaders do a little crystal ball gazing and predict how the transformative tech will shape their industry or job function in 2026.

21 hours ago

When permanence meets product placement

Tanishq pairs Bollywood couple Javed Akhtar and Shabana Azmi to sell natural diamonds, but then lets provenance speak louder than romance.