Manasvita Subramanian

Here's why personalised advertising has edged out generic ads
Advertising
Jul 08, 2024
Manasvita Subramanian

Here's why personalised advertising has edged out ...

In today's fast-paced marketing world, generic ads just don't cut it. Here is why personalisation, powered by data and AI, is essential for engaging savvy consumers and driving brand loyalty.

Opinion: Impact of digital marketing on consumer behaviour
Opinion
Jan 21, 2020
Manasvita Subramanian

Opinion: Impact of digital marketing on consumer ...

The author lists insights to help you understand the impact of digital marketing on consumer behaviour.

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