Manasvita Subramanian
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Advertising
Jul 08, 2024
Here's why personalised advertising has edged out ...
In today's fast-paced marketing world, generic ads just don't cut it. Here is why personalisation, powered by data and AI, is essential for engaging savvy consumers and driving brand loyalty.
Opinion
Jan 21, 2020
Opinion: Impact of digital marketing on consumer ...
The author lists insights to help you understand the impact of digital marketing on consumer behaviour.
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