ashwath swaminathan

When an ad winningly targets the nose, not the eyes
Jun 10, 2024
Vinita Bhatia

When an ad winningly targets the nose, not the eyes

Swiggy Instamart’s recent ad is a prime illustration of leveraging scent marketing to establish a memorable brand identity.

Ashwath Swaminathan joins Swiggy
Feb 01, 2024
Campaign India Team

Ashwath Swaminathan joins Swiggy

Moves from HUL

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