Swiggy has announced the appointment of Ashwath Swaminathan as chief growth and marketing officer.
Swaminathan will be responsible for engaging with returning customers, driving innovation, and exploring strategic collaborations to strengthen its market position.
He moves from Hindustan Unilever (HUL), where he was vice president - oral care and deodorants business. Swaminathan was with HUL for over 17 years and had joined the company in 2006 as a CMI manager.
Sriharsha Majety, group CEO, Swiggy, said, "Ashwath brings with him the right experience and a strong track record of strengthening consumer brands and growth marketing through data-driven insights and strategic collaborations. He joins Swiggy at a time of unprecedented opportunity, and we’re excited by the critical role he will play in bringing our mission of unparalleled convenience to life.”
Ashwath Swaminathan, chief growth and marketing officer, Swiggy, said, “Swiggy is a well-loved and fast-growing brand. I look forward to helping elevate the Swiggy brand for the next chapter of innovation and growth and make it an iconic brand by offering unparalleled convenience to urban Indians ."
In a career spanning over two decades, he has also worked with Kantar.