barbie
Aug 14, 2024
Kinder to launch Indian-flavoured treats to entice young adult consumers
Amedeo Aragona, regional marketing head—Indian subcontinent at Kinder Brands tells Campaign that the Italian confectionary brand wants to capture this buyer cohort in what is now its largest market globally.
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Jun 10, 2024
Cannes Lions honours Mattel chairman and CEO Ynon Kreiz with ‘Entertainment person of the year’ award
Under his leadership, Mattel Films has announced 16 motion pictures in active development with major studio partners.
Jan 09, 2019
Opinion: Barbie turns 60! A great lesson in gender evolution
The author traces the evolution of Barbie
Dec 01, 2017
Cool Muslims wear The Modist on their sleeves
This Eid we focus on tips for marketing to Muslim consumers
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