brand conversations

Rediffusion Y&R's new approach: Brand conversations
Nov 11, 2009
Campaign India Team

Rediffusion Y&R's new approach: Brand conversations

In the presence of the key leadership team of Rediffusion Y&R Group and the media, Mahesh Chauhan (pictured), group CEO, Rediffusion Y&R made a strong case for agencies becoming more client centric organisations rather than “being self serving entities”.

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