dheeraj

Mar 21, 2025

HRIPL’s do-or-dye marketing approach to mask India’s greying concerns

As urban consumers embrace bold shades, the FMCG company is betting on personalisation, affordability, and digital tools to get rural markets to join this colour brigade.

Jun 14, 2024

FCB Group India launches 'FCB Now', a tech-first initiative

It created this initiative in collaboration with tech companies like Amazon, Google, LinkedIn, Jio, Meta, and ShareChat.

Feb 13, 2024

Abby One Show Awards 2024: The Advertising Club, AAAI announce awards governing council

To be part of Goafest 2024 which will be held between 29-31 May

Apr 21, 2016

Dheeraj Sinha joins Leo Burnett as CSO for South Asia

Moves from Grey, where he was head of planning for South and South East Asia