havas cx
Customer experience can no longer be an afterthought: David Shulman, global CEO, Havas CX
Campaign India sits down with David Shulman to discuss the burgeoning role of customer experience in today’s digital age, growing consumer expectations, and the importance of creating personalised and meaningful experiences in a competitive market
Can't take your eyes off India: Havas' Rana Barua
Campaign speaks to Rana Barua, group CEO, Havas Southeast and North Asia, on his expanded role beyond India, exploring the potential for strategic alliances in APAC, and why AI is now an inevitable part of life
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Havas CX appoints Arunima Singh and Ashtad Gandhi
Singh moves from Havas Life Sorento, while Gandhi joins from Publicis
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Efficiency and emotion most important factors in good customer experience: Havas study
The study is based on consumer attitudes towards CX as a practice by brands and surveyed 28,000 consumers across five markets
Havas creates global customer experience network
It will span 18 major Havas Villages with key hubs in London, Paris, New York and Mumbai.
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