ias

Aug 11, 2021

IAS acquires CTV platform Publica for $220 million

IAS is accelerating its strategy in this segment, to help publishers better monetise their video programming across CTV devices

Feb 25, 2020

Active ad fraud scheme 404bot is targeting Ads.txt vulnerabilities

The industry's key weapon against ad fraud has been compromised, allowing fraudsters to exploit Ads.txt files and siphon off millions of ad dollars, according to Integral Ad Science.

Jan 27, 2020

'The verification process gives agencies a much greater opportunity to be strategic': Stephen Dolan, IAS

Stephen Dolan, managing director - Apac, Integral Ad Science, discusses the importance of ad verification