in depth
‘People aren’t upgrading for the sake of it’
Q&A with Sudip Ghose, head of marketing, VIP Industries
Intex Aqua i5 banks on features, price, benefits, to snare smart phone share
Watch the ad film created by Percept here; Q&A with Keshav Bansal, director - marketing
VIDEO: Alexandre Gama, Neogama BBH, and jury chair, Press Advertising, D&AD 2013
WATCH Gama, worldwide chief creative officer, talk about the entries he judged, recycling of old ideas in press, and more
VIDEO: Priya Prakash, Designing for Social Change, and jury member, Mobile Marketing, D&AD 2013
WATCH Prakash, founder, Designing for Social Change, talk about three trends she saw in the category
VIDEO: Ezra Xenos, Jimmy Lee, and jury member, Film Advertising Craft, D&AD 2013
WATCH Xenos, head of production, Jimmy Lee, talk about the changes he's seeing in the category this year
VIDEO: Kate Stanners, Saatchi & Saatchi London, and jury chair, Outdoor, D&AD
WATCH Stanners, creative partner, Saatchi & Saatchi London, talk about the entries this year and some innovations that impressed her.
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