WATCH Xenos, head of production, Jimmy Lee, talk about the changes he's seeing in the category this year
Ezra Xenos, head of production, Jimmy Lee, talks about the quality of entries in the Film Advertising Craft category this year, in the third of the series of video interviews with jury members provided by organisers of the D&AD Awards.
In this video, Xenos talks about innovations in cinematography, role of technology in the category and more.
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The AI-led rural activation in Uttar Pradesh enables homemakers to feature in personalised video stories celebrating their everyday ‘Josh’.
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The collaboration connects Pexpo’s focus on sustainable steel bottle manufacturing with the film’s narrative of strength, discipline and conscious choices.
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The campaign translates holiday movie-inspired looks into an OTT-style shopping experience on its website.
The India campaign features Ananya Panday and Lakshya as new global ambassadors.
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