indian
Indian singles prioritise compatibility over tradition: Study
Only about 11% of women regard financial stability as a critical partner selection criterion, according to a study by Jeevansathi.
De Beers and GJEPC partner to promote natural diamonds
The collaboration will roll out customisable marketing assets, AI-driven campaigns, and multi-lingual training modules to improve how retailers engage with buyers.
Tata Consultancy Services emerges as India’s most valuable brand, for the third time in a row: Kantar report
Four Indian brands entered the global top 100 ranking.
.jpg&h=268&w=401&q=100&v=20170226&c=1)
AIGDF makes a case of age-rating framework in gaming content
Despite having an estimated 425 million gamers, India lacks an age-rating framework, unlike other countries, which puts young gamers at risk.
.jpg&h=268&w=401&q=100&v=20170226&c=1)
Why Gen Z prefers influencers over A-list celebs
Prioritising authenticity over glamour, many within younger cohorts are spurning celebrities in commercials in favour of narratives built on genuine and relatable storytelling.
FICCI Frames 2024 day two: The power of creative AI, harnessing context, social media and more
Day two of the 24th FICCI Frames forum focused on how Instagram Reels are revolutionising brand campaigns through context, along with the extensive possibilities offered by creative AI, copyright challenges, and more
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
+(1).jpg&h=334&w=500&q=100&v=20170226&c=1)
