magnite

6 hours ago

Streaming TV: Advertisers' new go-to for engaged viewers

Magnite’s latest research highlights its impact on ad recall, trust, and purchase intent, offering new possibilities for brands in India.

Aug 27, 2024

Growing acceptance for ads on streaming platforms is win-win for all: Magnite’s Gavin Buxton

The sell-side advertising company’s managing director for Asia shares his insights with Campaign on navigating OTT and CTV complexities, leveraging live sports, and the future of ad-supported streaming in India.

Feb 09, 2022

Samsung Ads picks Magnite for OTT and CTV inventory in India

Magnite has been working with Samsung in the US, EMEA and LATAM