marketing budgets

Nov 22, 2024

89% of CMOs predict growth in their marketing budgets: Dentsu report

Nearly 59% of CMOs expect that in the next five years, their revenues will come from products, services, or businesses that don’t yet exist, finds Dentsu's 2024 CMO Navigator survey.

Dec 24, 2012

WARC's latest GMI report presents mixed outlook

WARC Index reflects generally improving outlook among marketers globally and APac, though pessimism about marketing budgets remains