nitin saini

Nov 29, 2024

Cadbury 5 Star gives the AI revolution a humorous pushback

It launched a server farm dedicated to infiltrating AI training databases with confusing gibberish, reprogramming the tech to slow down.

Oct 23, 2024

Mondelez India gears up to take a big bite out of the premium gifting market

The confectionery brand plans to collaborate with Design Bridge and Partners for creative experimentation, eyeing more artist collaborations and limited-edition collections for Studio Creations.

Jan 02, 2024

Cadbury 5 Star powers a youth to help revive a dead man

Watch the film conceptualised by Ogilvy India here