online shopping
Marketing’s new puppet master: Influencing the shopper choices with AI personalisation
From handpicked product suggestions to predictive assistance, Findability Sciences' CMO feels that AI-driven personalisation is transforming consumer marketing like never before.
Women comprise 47% of India's online shoppers: Ipsos study
75% of Gen X and 73% of women respondents prefer convenience to discounts as the biggest factor drawing them to online shopping, finds a survey conducted by Ipsos.
Talkwalker’s Battle of the Brands: Flipkart vs Amazon - Part 2
A weekly section on brand chatter in the social space
Talkwalker’s Battle of the Brands: Flipkart vs Amazon
A weekly round up of the action in the social media space
Myntra focusses on 'instant refunds' to lure non-metro shoppers
Watch the ad films conceptualised by Taproot Dentsu here
Myntra takes on 'offline' mindset to woo fashionistas
Watch the ad films conceptualised by Taproot Dentsu here
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
