organic

Staying a step ahead in the constant battle between earned trust and paid visibility
Jul 15, 2024
Michelle Pereira

Staying a step ahead in the constant battle between earned trust and paid visibility

In the high-stakes game of PR, companies need to continuously take a critical decision—buy fleeting fame with paid placements, or invest in building trust for earned media gold.

Triton wins Organic Harvest’s creative duties
Jun 29, 2016
Campaign India Team

Triton wins Organic Harvest’s creative duties

Agency’s Delhi office will handle pan-India brand; campaign to break in September

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