ott platforms
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From leaks to locks: Ensuring piracy-free OTT content to maximise advertising ROI
The co-founder and CEO of VdoCipher explains why brand marketers must advocate for DRM to help OTT platforms secure streaming content and boost their own advertising returns.
36% of urban SVOD viewers in India are regular CTV users: Report
Research by Ormax Media shows that India’s paid streaming audience has dipped by 2% in 2024, indicating challenges for SVOD platforms.
Streambox unveils subscription TV; aims to acquire 20 lakh customers in two years
Can its Dor subscription-based service, which aims to unify content across OTT platforms and live TV channels, truly be a disruptor in India's television market?
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OML’s new CEO eyes global growth by riding on long-form content and AI-driven innovation
In an exclusive conversation with Campaign, Tusharr Kumar explains the importance of a long-tail content strategy, the future of OTT platforms in India, and crafting ideas that caters to varied audiences.
IN10 Media Network launches tech service Stream-Sense
The vertical will be led by Sourjya Mohanty, COO, Epic On
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