reckitt

Aug 23, 2024

GEC ad volumes plunge by 6% in H1 2024: TAM AdEx report

Despite this decline, the 'Hindi GEC' category maintained its dominance as the leading ad genre, accounting for 24% of the total ad volumes during this period.

May 02, 2024

Durex asks consumers to become 'explorers' in bold new campaign

"Explorers Wanted" is intended as a call to action for couples, backed by the insight that 74% of Indians surveyed are willing to try something new in the bedroom.

Mar 25, 2022

Emami acquires Reckitt's Dermicool

Deal worth INR 432 crore excluding taxes and duties

Mar 14, 2022

Reckitt appoints dentsu X to handle digital mandate

Account won post a multi-agency pitch

Oct 06, 2021

Dettol goes the FOMO route to get children to wash their hands

Watch the film conceptualised by McCann Worldgroup India here