Bombay Shaving Company, a personal care brand for men and women, has announced the appointment of Gaurav Anand as senior vice president, sales and marketing.
Anand will be responsible for driving business mandates across modern trade distribution, salon partnerships and new brand scale-up.
He moves from Zomato where he was project lead - new categories and initiatives.
Shantanu Deshpande, founder and CEO, Visage Lines, said, "We are glad to have Gaurav join our leadership team. He has the right mix of large organisation thinking and ability to take agile decisions, which is imperative to scale emerging consumer businesses. His tenure at Reckitt and Zomato, coupled with strong first principles in business, make him an asset to our fast-paced, high-growth organisation."
Anand said, “I am deeply passionate about building and scaling new-age consumer goods brands. We are on a very interesting growth journey and Shantanu has a fantastic vision of the way we are becoming a house of brands and solving critical consumer problems. Through this year, we will be capturing a high share-of-category across channels and geographies for accelerated growth. It is very rewarding to work with an agile, robust and experienced management team that is creating many FMCG 2.0 brands."