science

Jun 14, 2024

IAS partners with Pinterest, Reddit to provide AI-driven brand safety measurement

The partnerships will give global advertisers an additional layer of third-party transparency as they reach and engage with social media platforms.

Feb 29, 2024

Global new business spotlight: Publicis dominates with four major wins

While Starcom retained BMW's $250 million business in China, the biggest wins for the final quarter of 2023 came from the US, with WPP showing the biggest growth on the media side

Jan 24, 2012

Komli Media launches center for research in advertising sciences

Srinivasan H Sengamedu will lead the team at Komli Labs