sports news
Oct 15, 2019
‘You can’t create the legacy of a Grand Slam through cool marketing’: Finn Bradshaw
The recently appointed head of digital strategy for Tennis Australia speaks with us about challenges, opportunities, his role at the body and more...
Mar 14, 2014
FICCI Frames 2014: Other sports in India: Engage first, monetisation will follow
Gautam Bhimani anchored a session featuring Nitin Kukreja, Yannick Colaco and Shrinivas Dempo on the sports ecosystem in India
Feb 09, 2012
Sahara renews association with Indian hockey
The new association has a 170% hike compared to the earlier sponsorship amount
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