titan gold plus
Apr 30, 2008
Titan taps TBWA for Gold Plus
Titan Gold Plus, Tata's jewellery retail arm, has picked TBWA/India to handle its creative duties. The agency prevailed following a competitive review that saw eight leading agencies of Bangalore pitching for the account."Incremental growth in a very short span of time has led Gold Plus to re-evaluate its relationship with its current agency and look at agencies with alignment to its vision and agility," said Vishal Ahluwalia, senior VP south, TBWA\India. Orchard is the incumbent agency.
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