traditional advertising
Mar 10, 2022
PhonePe paints truck tailgates with witty idioms
Aims to promote its two and four-wheeler insurance products through this traditional format
Nov 07, 2017
Dave Trott's blog: When it's insane to be sane
The author cites an example of 'Confirmation Bias' from psychiatric hospitals and links it to the traditional versus digital advertising debate
Oct 09, 2017
Babita's Blog: Breaking convention on tradition
Are we bold enough to experiment on traditional media, asks the author
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