vasmol
1 day ago
HRIPL’s do-or-dye marketing approach to mask India’s greying concerns
As urban consumers embrace bold shades, the FMCG company is betting on personalisation, affordability, and digital tools to get rural markets to join this colour brigade.
Feb 05, 2016
Vasmol assigns creative duties to Soho Square
Hair colour and care brand from Hygienic Research Institute assigned without formal pitch process
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