volvo
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Initiative wins Volvo's global media account, China remains separate
Account was worth $448.7 million in 2023.
Weekend Watch: VE Commercial Vehicles' new thinking looks to empower employees
Watch the film conceptualised by Ogilvy here
India's top mobile-friendly brands
Amazon is India's mobile darling, with Flipkart not far behind. PayTm, Big Bazaar, Myntra and Tata also score in the top 20.
GroupM rolls out viewability standards globally
GroupM considers an ad viewable when 100 per cent of the pixels in a display ad are in view; and for video, 100 per cent of the video must be viewable for 50 per cent of its duration.
Volvo Trucks "Flying passenger"
Watch the film conceptualised by Forsman & Bodenfors here
Cannes Lions 2016 Diary: Fields of barley, dreams of gold
The end of civil war in Colombia evoked tears of joy at the festival in 2016, with good reason
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