weber shandwick
'No strategic marketing program can overcome a lack of investment in truly sustainable solutions'
Weber Shandwick's sustainability lead for APAC, Marta Bigio, laments the deprioritisation of sustainability amidst competing global crises but highlights five ways communicators can ensure sustainability remains a priority.
Trust, preference and motivation—what motivated Indian millennials and Gen Zs to vote?
As per the ‘Elections Matter: India Report’ over 55% of millennials followed the news daily compared to about 36% of Gen Z people.
How AI, technology, and digitisation are collectively transforming the landscape of PR
The future of PR lies in the fusion of technological expertise and creative human insight, as professionals in communications navigate the growing impact of AI and beyond, opines Karan Bhandari of Weber Shandwick.
PR Awards 2023: MSL India, Godrej Industries retain entrant and client of the year titles; Edelman wins Grand Prix
Genesis BCW (three), Aditya Birla Group (two), Weber Shandwick (two), Avian WE (two), Archetype, Avian WE, Egis, Godrej & Boyce, Media Mantra, On Purpose, Siemens Healthineers and Sony Sports Network also among the Gold winners
Weber Shandwick to rebrand and boost investment in consulting services
The Weber Shandwick Collective and Weber Shandwick Futures will showcase integrated services and innovation while doubling down on consulting
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