women

Apr 04, 2025

Rekha Rao launches OON, a women-only A&M services collective

Agency to act as a platform for women professionals and entrepreneurs to collaboratively offer clients their expert services across advertising, marketing, and communication.

Mar 28, 2025

Whose gaze is it anyway?

Advertising must unlearn a lot to see women as complex, independent individuals—free from the conventional, patriarchal lens, says VIRTUE Asia strategy director for India.

Jan 09, 2025

Is Ganga Fashion’s ‘Dil se sherni’ campaign a bold statement or strategic play

By getting acid attack survivors to don its ethnic clothing designs, the fashion brand gives a hat tip to these courageous women.

Sep 23, 2024

Clothing brand Qua onboards women cricketers for its pre-fall campaign

In an exclusive interview with Campaign, the company's co-founders Divya Agarwal and Rupanshi Agarwal explain why they chose sportswomen to headline the ads.

Aug 05, 2024

Women Leading Change Awards 2024: Winners

15 winners and 11 commendations were awarded, reflecting the dynamic contributions of women professionals and businesses in various sectors.

Jun 17, 2024

Jindal Stainless' campaign takes on societal issues of child labour and women inequality

The series is part of the company’s larger ‘Jindal Saathi 5.0’ project.