zindagi
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Mar 28, 2025
Can nostalgia-powered marketing make Yas Island India’s go-to getaway?
INSIDE THE AD: Tapping into 'Zindagi Na Milegi Dobara’s' legacy, the entertainment and leisure destination in Abu Dhabi is betting on nostalgia and star power to woo Indian travellers. Will it work?
Jun 12, 2014
Zindagi connects, through commonality of emotions across borders
Watch the ad films conceptualised by FCB Ulka here
Jun 04, 2014
"We see this channel to be a category creator"
Q&A with Priyanka Datta, business head - Zindagi and FTA cluster, ZEEL
May 19, 2014
ZEEL to launch ‘Premium Mass Hindi GEC’ Zindagi on 23 June
Adopting the proposition ‘Jodey Dilon Ko’, the channel will feature shows from across the border ‘that embrace universal emotions’
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