Campaign India Team
Aug 17, 2023

Ferrero Rocher helps Ibrahim win over Sara Ali Khan ahead of Raksha Bandhan

Watch the film here

Ferrero Rocher Moments has rolled out a film featuring actor Sara Ali Khan ahead of Raksha Bandhan. 
 
In the film, Khan is upset because her brother took her charger and didn't return it. She looks for it all over his room and says that these little things annoy her so much. That's when she opens a drawer and finds a pack of Ferrero Rocher Moments accompanied with a 'Happy Raksha Bandhan' note from Ebrahim. Her anger is now replaced with joy and she says that it is these little things are also the reason she loves him. 
 
Zoher Kapuswala, marketing head, Pralines, Ferrero India, said, “Our renewed association with Sara Ali Khan holds special significance for Ferrero Rocher Moments as her effervescent personality and endearing charm perfectly resonates with Ferrero Rocher Moments brand personality of creating magical moments for its esteemed customers. Our Raksha Bandhan digital film perfectly captures the essence of this special occasion with the talented Sara Ali Khan, where love, affection, and mischief intertwine to create unforgettable moments. This Raksha Bandhan, let us embrace the joy of giving and receiving, and create memories that will forever linger as we make the Mmmoment perfect with Ferrero Rocher Moments.”
 
The film was published on 15 August.
 
Source:
Campaign India

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

5 hours ago

Aviva awards creative account to Saatchi & Saatchi

Saatchi & Saatchi took on AMV BBDO and Havas at the final stage.

5 hours ago

Campari Group appoints global media agency

WPP Media was the incumbent on the account.

6 hours ago

The new currency of culture: Why brands are chasing ...

In the noise of the country’s booming live entertainment market, experiential utility, not visibility, has become the differentiator.

10 hours ago

2026 is looking bright for commerce media: WPP Media

Unlike traditional advertising, the agency's officials explain why commerce media offers deterministic shopping data and full-funnel visibility. But measurement remains a challenge.