Weekend Watch: Milestone Dentsu flies the flags of change at Ladakh
Watch the idea conceptualised by Milestone Dentsu here
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Influencer marketing: Retaining brand trust amid ...
Although influencer marketing is under scrutiny due to recent controversies, brands must take a balanced approach before ending their collaborations, says Bloomingdale PR CEO.
Moves and wins roundup: Week of 07 April
Our weekly roundup of the latest appointments and account wins news from PHD India, Motorola Mobility India, Moksha 360, Kuku FM, Penguin India, and many more.
Admattic’s India bet: Profits, people, and IPO prep
Performance marketer formalises India entry, banking on local customisation, AI muscle, and digital ad tailwinds to fuel future growth.
Retail gets a sixth sense with Britannia A-Eye
Powered by Google Gemini, it lets visually impaired shoppers navigate stores independently—proof that inclusive tech can also be good business.