24 hours with... Nisha Singhania

Ever wondered what an ideal day in the life of someone from advertising/marketing/media is? We're here to spill the beans on it.

Every Tuesday, we'll have a person from the advertising/marketing/media industry profiled in this section.

Name: Nisha Singhania

Job: CEO and managing partner, Infectious Advertising 

Professional and personal mantra: The only way to do great work is to love what you do  

7:30am: Cleo (my cat) thinks I’ve died and is jumping on me to bring me back to life. (It’s her version of CPR). Feed her and the building strays who are judging me for sleeping late. Check my phone. 

8am: Yoga – a habit since a decade. 

9am: Breakfast – this is the most important meal of the day for me so I really pack it in. 

10-10:45am: Commuting to office. Calls, check emails and if nothing urgent then just listen to retro music.

11am: We have a daily catch up on all brands and jobs. 

11am to 1pm: Is usually spent brainstorming, cracking briefs. 

1-1:45pm: Lunch over fun stories and gossip. 

2-5:30pm: Work, client meetings, presentations, calls, etc. 

5:30pm: Try and leave before six so can beat the evening traffic. 

6:30pm: Chill time with Cleo, early dinner, call with my son who’s studying in Vancouver. 

7:30pm to 12am: Feed cats and calls with friends and family in between watching content on various platforms or reading a novel. 

12am: Bedtime.