Campaign India Team
May 02, 2023

Accor India assigns its public relations duties to Crosshairs Communication

Account won post a multi-agency pitch

Accor India assigns its public relations duties to Crosshairs Communication
Crosshairs Communication has bagged the public relations mandate for Accor India. 
 
The agency will be responsible for the brand's mainline and digital public relations duties. 
 
The account was won post a multi-agency pitch. 
 
Stuti Jalan, founder, Crosshairs Communication, said, "We are honoured to be associated with Accor, a brand that offers an integrated hospitality ecosystem and embraces new trends, challenges and diversity. Looking at our team’s experience and knowledge in this industry and differentiated storytelling approach, I’m confident that we will be strengthening the brand's affinity and helping the company in achieving its set ambitions.”  
  
 
Source:
Campaign India

Related Articles

Just Published

2 days ago

89% of CMOs predict growth in their marketing ...

Nearly 59% of CMOs expect that in the next five years, their revenues will come from products, services, or businesses that don’t yet exist, finds Dentsu's 2024 CMO Navigator survey.

2 days ago

'All polish, no punch': Adland reacts to Jaguar’s ...

The internet has spoken about Jaguar's radical rebrand with mixed reviews. But what do industry experts think?

2 days ago

Parle’s ‘GIF it a go!’: A sweet play on connection ...

The Minimalist's GIF-inspired campaign for Hide & Seek captures Gen Z with humour, relatability, and everyday moments.

2 days ago

VdoCipher introduces live streaming services to ...

Real-time engagement through live streaming offers Indian advertisers a robust tool for deeper connections and data-driven campaign optimisation.