Campaign India Team
Jan 29, 2016

Apac Effie Awards 2016: Nagesh Alai appointed head of jury

Organisers had announced four Indian representatives on the jury prior

Apac Effie Awards 2016: Nagesh Alai appointed head of jury
Nagesh Alai, global vice chairman, FCB Worldwide, has been appointed as a jury head for the Apac Effie 2016 Awards. He's been part of the Apac Effie jury for the last two years and is also a member of the committee. 
 
Alai said, “Advertising is all about creating awareness about a brand and triggering a behavioural change in the consumer. Effies platform recognises this truism. Hence, it's an honour to be associated with Apac Effies as a head of jury and help in selecting the best of the best advertising in the region." 
 
Other jury heads announced include Richard Murphy, CVP digital, growth and foundation markets, McDonalds; and Sandeep Seth, brand director, global of SK-II (a 'prestige beauty brand' of P&G). 
 
Cheuk Chiang, awards chairman, said, "I’m absolutely convinced that with such a distinguished and experienced group of practitioners, the Effies in Apac will redefine and set new standards for effectiveness. It comes at a time when marketers want greater accountability and stronger results but fail to do this consistently. Inspiration will come from the best and most effective work that has been interrogated, scrutinised, evaluated and judged by the best in the business. There will be something to learn for all of us and it’s truly an honour to be working alongside such a distinguished and experienced group of thought leaders.”
 
Finalists will be announced in March 2016, with the awards gala set to take place in Singapore in end-April 2016. 
 
More at www.apaceffie.com. 
 
 
Source:
Campaign India

Related Articles

Just Published

20 hours ago

ASCI flags 98% ads as misleading in 2024 review

A major chunk of these ads are from real estate and online betting sectors.

21 hours ago

Streambox unveils subscription TV; aims to acquire ...

Can its Dor subscription-based service, which aims to unify content across OTT platforms and live TV channels, truly be a disruptor in India's television market?

21 hours ago

Vi’s ‘Be someone’s we’ bridges hearts, one tower at ...

The campaign builds on from its earlier legs, and showcases how one could be connected to their family and friends from wherever they may be.

23 hours ago

Google’s US antitrust trial comes to an end as both ...

Decision on if Google would be held accountable and face consequences might not come before Q1 2025, according to Judge Leonie Brinkema.