Born Hi has announced the appointment of Rachna Bhola as brand director.
She moves from D' Auraine, where she was assistant general manager, marcom and digital.
Sandeep Sreekumar, vice president, Born Hi, said, “We are thrilled to welcome Rachna as the new brand director at Born Hi Digital, and are eager to see her take the lead in propelling the company's growth. Her impressive track record and sharp business acumen in recognizing and transforming digital marketing prospects into innovative creative solutions will undoubtedly unlock greater value for our clients. We look forward to her contributions towards the company's continued success.”
Bhola said, “I am thrilled to have the opportunity to bring my strategic experience and utilise my expertise in brand management to contribute to the market imperatives of the brands we serve as well as grow Born Hi along the way. I am excited to join a team dedicated to delivering exceptional value propositions to its brands.”
She has also had stints with Foxymoron, #Arm Worldwide, Yaap, Digiqom and Accenture.