CakeZone, the dessert brand from Curefoods, has announced Nora Fatehi as its brand ambassador. The development also sees Fatehi invest in Curefoods.
A national brand campaign featuring Fatehi will be rolled out shortly.
Curefoods is a cloud kitchen company which houses brands like CakeZone, EatFit, Frozen Bottle and Great Indian Khichdi.
Pavan Kumar K, founder, CakeZone, said, “Nora Fatehi is an extremely passionate dancer, and we appreciate her for the commitment that she brings to her work. The energy and values that CakeZone lives by is well in sync with Nora’s personality. The beliefs she has regarding making memories with celebrations and her overall high-spirited nature, credits for a great partnership between CakeZone and her which will be more strategic in nature. Our intention to have Nora as the brand ambassador for CakeZone reflects the aspects of her personality which go hand-in-hand with the brand persona.”
Ankit Nagori, founder, Curefoods, said, “Having Nora as an investor in Curefoods is a close integration and association with her. Her belief in our capabilities encourages us to further scale to greater heights.”