.png&h=570&w=855&q=100&v=20170226&c=1)
The second epsiode of Marcomverse, a podcast series which discusses the importance and role of marketing in solving business problems, is now on air.
Manasi Narasimhan, marketing and communications professional and former head of IMC - Mastercard South Asia, is hosting the episode for Campaign India.
In this episode, Ajay Dang, president, head - marketing, Ultratech Cement, explains how a perceived low-involvement category like cement sees major interest for the consumer directly.
Tune in here!
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.png&h=268&w=401&q=100&v=20170226&c=1)
.jpg&h=268&w=401&q=100&v=20170226&c=1)
.jpg&h=268&w=401&q=100&v=20170226&c=1)
