Campaign India Team
Jun 22, 2011

Cannes Lions 2011: Indian tally goes up with three Lions in Outdoor; McCann wins a Bronze in Radio

Taproot India won a Silver, while BBDO India and Sorento Healthcare Communications had to contend with a Bronze each in the Outdoor Lions category

Cannes Lions 2011: Indian tally goes up with three Lions in Outdoor; McCann wins a Bronze in Radio

India managed to add a handful of metals to its tally on the second day at Cannes. Along with the two Media Lions, the Indian contingent had a couple of more opportunities to cheer about. Taproot India won a Silver, while BBDO India and Sorento Healthcare Communications had to contend with a Bronze each in the Outdoor Lions category. McCann Worldgroup added a Bronze metal to the Indian tally with a win in the Radio Lions.

Taproot India won the Silver Lion for its entries ‘Dalai Lama’, ‘Nelson Mandela’ and ‘Hitler’ for Audio Book India. BBDO India won the Bronze Lion for their entries ‘Nuclear’ and ‘Sea level’ entered for  White Collar Hippies. Sorento Healthcare Communications’ ‘Osama’/’Bush’, ‘Batman’/’Joker’ for Wockhardt, also managed to striek a chord with the jury to bring back a Bronze Lion.

In the Radio Lions category, McCann Worldgroup emerged the only Indian metal winner. The agency won a Bronze for their entries ’Terminator‘ and ‘A few good men’ for Mirc Electronics’Onida DVD Players.

Listen to the commercials:

Onida 'Terminator':


 
 
Onida 'A few good man':
 

 

Source:
Campaign India

Related Articles

Just Published

2 hours ago

Adgcraft’s new AI vertical bets on India’s ...

As India doubles down on AI, Adgcraft positions itself to shape the narrative for the country’s tech-first future.

3 hours ago

Good Morning Films wins big at CIFCA 2025

Campaign India’s Film Crest Awards spotlight standout work in ad and corporate films, judged for craft, execution, and storytelling.

9 hours ago

Where are India’s women at the global table?

Despite talent and tenacity, Women Inspiring Network’s founder rues that Indian women remain underrepresented on global stages like Cannes and Davos. Networks, not just skills, are the missing link.

1 day ago

Amazon’s Beautyverse blends content, commerce and ...

With creators, AI tools and Prime Day synergy, the ecommerce platform is crafting a conversion-first beauty playbook for India’s digital-first consumers.