Campaign India Team
Apr 04, 2018

Be Good: McCann Worldgroup and BBDO India in The Good Report

The Good Report celebrating the best campaigns for social responsibility in 2017

Be Good: McCann Worldgroup and BBDO India in The Good Report

McCann Worldgroup, Mumbai and BBDO India are the only two agencies from India that figure in The Good Report that was released today.

The Good Report 2017 is a ranking that celebrates the world's best creative campaigns to promote sustainability and social responsibility. The Good Report is a collaboration between ACT Responsible and Gunn Report.

Two Indian campaigns made it to the elite list of top 40 global campaigns that made the world a better place. McCann Worldgroup's campaign "World for all" to encourage adoption of pets was ranked 15 and BBDO India's Dads #ShareTheLoad campaign for P&G which encouraged fathers to share the responsibility of doing laundry featured at No. 22.

To view the full report click here

 

Source:
Campaign India

Related Articles

Just Published

8 hours ago

Kotak Mahindra Bank seeks digital creative agency

The financial institution has put out an RFP for this mandate.

11 hours ago

From doorbells to stock bells: Swiggy’s decade rings on

Its in-house ad film celebrates its stock debut, cleverly linking delivery doorbells to the NSE bell and honouring its delivery partners.

12 hours ago

Independent agencies rewrite the rules to stay ...

Ditching old-school business practices, they are embracing tech, AI, and holistic strategies to future-proof their companies and give storied agencies some tough competition.

13 hours ago

Spikes Asia announces 2025 jury presidents

Judging this year's entries will be twelve leading industry experts from across the APAC, including Australia, mainland China, India, Japan, New Zealand, Singapore, South Korea, and Thailand.