Cannes Lions 2014: Five Indian shortlists across Branded Content, Film Craft
JWT has four shortlists and Lowe and Partners Worldwide has one
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CentreFruit revives iconic waggle with fresh humour
The gum brand’s latest campaign brings its iconic tagline alive with a playful story, irresistible taste, and quirky humour.
Ad industry’s budget wishlist: Relief, reforms, and ...
As India braces for slower GDP growth and rising costs, advertising executives urge the government to boost demand, simplify GST, and invest in digital infrastructure.
Advertisers, it’s time to face facts. Because truth ...
Tech companies doing away with fact checkers is further proof of why advertisers must support journalism.
LS Digital launches AI marketing stack
The stack incorporates the technologies of research AI, generative AI, and predictive AI to help brands improve the effectiveness of their campaigns.