Campaign India Team
Jun 17, 2017

Cannes Lions 2017: 21 shortlists for India in Pharma, Health & Wellness Lions

McCann Health leads with 9

Cannes Lions 2017: 21 shortlists for India in Pharma, Health & Wellness Lions
Twenty one Indian entries have been shortlisted across the Pharma and Health & Wellness categories at the Cannes Lions International Festival of Creativity 2017.
 
Leading the list is McCann Health which has 10 shortlists across the two categories. 
 
The entry 'Immunity Charm' for Ministry of Public Health, Islamic Republic of Afganistan has two shortlists in the Health & Wellness category. The same entry has eight shortlists in the 'Pharma' category.
 
McCann Worldgroup has three shortlists in the Health & Wellness category for 'Dettol Germbusters' for Reckitt Benckiser. 
 
Last year's 'Health agency of the year', Medulla Communications has four shortlists in the pharma category. All four are for 'Last Laugh' for the 'Indian Association of Palliative Care'. 
 
Taproot Dentsu has two shortlists for 'Odds' by Adidas in the Health & Wellness category. 
 
Leo Burnett's 'More to Give' for Fortis Healthcare has also made the shortlists in the 'Health & Wellness' category. 
 
Ogilvy & Mather's 'Savlon Healthy Hands Chalk Sticks' for Savlon is also in contention in the 'Health & Wellness' category.  
 
Service Plan India's joint entry 'The Truth Unveiled' with Serviceplan Health Life Germany for Ipras Women For Women is also in the running. 
 
Source:
Campaign India

Related Articles

Just Published

1 day ago

Virtual influencers: The future of brand storytellin...

SOUNDING BOARD: As virtual influencers made their presence felt throughout 2024, Campaign probes how their use in brand campaigns is sparking a debate on authenticity and trustworthiness.

1 day ago

Ad industry hiring heats up: 9% growth steady amid ...

Digital marketing and content creation drive 9% hiring growth, putting fresh talent in the spotlight for advertising agencies.

1 day ago

Duroflex redefines love and comfort for modern couples

This wedding season, it celebrates evolving relationships, spotlighting everyday love and inclusive connections with a playful, relatable twist.

2 days ago

India's OTC market: Combining tradition and tech ...

To stay ahead in the evolving OTC market, Himalaya Wellness Company's business director maintains that brands must balance between digital innovation and traditional methods.