Marketing
Campaign India Team
Apr 24, 2008

CEAT India goes in for a revamp

CEAT India has redesigned its logo and has launched a new campaign in a bid to revamp its brand image. The transition comes at a time when CEAT has completed 50 years in the Indian market.  The new look is designed to reflect today's CEAT with a vision to meet the demands of tomorrow’s next gen market.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 22 69489600

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Deepika Padukone fronts Nykaa’s playful Pink Friday campaign

1 Deepika Padukone fronts Nykaa’s playful Pink Friday campaign

Adani seeks single agency for INR 600-crore media overhaul

2 Adani seeks single agency for INR 600-crore media overhaul

Jewelbox launches campaign with Vaani Kapoor on modern self-expression

3 Jewelbox launches campaign with Vaani Kapoor on modern self-expression

Birla Opus Calista showcases stain resistance in new campaign

4 Birla Opus Calista showcases stain resistance in new campaign

Why MMA’s Moneka Khurana feels it’s time to retire the CMO title

5 Why MMA’s Moneka Khurana feels it’s time to retire the CMO title

Swiss Beauty launches ‘We Got You, Girl!’ celebrating expressive femininity

6 Swiss Beauty launches ‘We Got You, Girl!’ celebrating expressive femininity

India’s quick commerce surge exposes a discipline gap for marketers

7 India’s quick commerce surge exposes a discipline gap for marketers

How Perfetti’s marketing formula endures amid India’s changing tastes

8 How Perfetti’s marketing formula endures amid India’s changing tastes

Winners of Agency of the Year 2025-South Asia announced

9 Winners of Agency of the Year 2025-South Asia announced

Omnicom reveals huge agency shake-up, unveils new leadership, cuts 4,000 jobs

10 Omnicom reveals huge agency shake-up, unveils new leadership, cuts 4,000 jobs

Related Articles

Performance is key, the personality of the player is secondary: Arnab Banerjee on Ceat's endorsers
Marketing
Aug 21, 2023
Raahil Chopra

Performance is key, the personality of the player ...

O&M crafts new TV campaign for Bank of India
Advertising
Feb 24, 2010
Campaign India Team

O&M crafts new TV campaign for Bank of India

Ceat rides bruised ego to sell tubeless advantage
Advertising
Apr 21, 2015
Campaign India Team

Ceat rides bruised ego to sell tubeless advantage

O&M builds buzz for STAR's new weekend show
Advertising
Dec 11, 2009
Campaign India Team

O&M builds buzz for STAR's new weekend show

Just Published

Spikes Asia unveils 2026 jury lineup
Advertising
21 hours ago
Staff Reporters

Spikes Asia unveils 2026 jury lineup

11 Indians are on the list, including 2 jury presidents

Pinterest predicts the biggest Gen Z trends of 2026
Media
21 hours ago
Staff Reporters

Pinterest predicts the biggest Gen Z trends of 2026

The Pinterest Predicts 2026 report shows Gen Z using the platform to trade viral chaos for slower, highly curated lives. This means that making pen pals, maximalist brooches, and outdoorsy, explorer-coded fashion is back in again.

NutriChoice taps Aamir Khan to sell the power of small shifts
Advertising
23 hours ago
Campaign India Team

NutriChoice taps Aamir Khan to sell the power of ...

Britannia’s new campaign links tiny everyday decisions to bigger behaviour change, using the actor and mindful snacking as the creative bridge.

How Yas Island and Pickyourtrail Crafted a Breakthrough Travel Campaign with Smash the Ordinary
Advertising
1 day ago
Content Labs

How Yas Island and Pickyourtrail Crafted a ...

In a world inundated with travel imagery, where every scroll reveals another sunset, skyline, or stamp-worthy escape, Yas Island, Abu Dhabi and Pickyourtrail manage to carve out a distinct space with Smash the Ordinary.