Campaign India Team
Jun 29, 2020

Centrick to handle social media for three Kirloskar companies

The agency won the businesses without a formal pitch process

Centrick to handle social media for three Kirloskar companies
Centrick has won the social media mandate for three Kirloskar companies.
 
The agency bagged the mandates for Kirloskar Oil Engines, Kirloskar Pneumatic Company and Kirloskar Chillers without a formal pitch process.
 
The account was awarded to centrick.in purely on its credentials and without a pitch. 
 
Gauri Kirloskar, director, Kirloskar Oil Engines, said, "We chose Centrick because I had worked with Roy while he was at his previous firm. At Centrick, their passion for digital is contagious and we see them consistently bringing out of the box ideas to the table. We know working with them is going to be fun and we are excited to have them on board as our masterminds for social presence and content."
 
Roy Menezes, partner and chief creative officer, Centrick, said, “When one of India’s oldest and most trusted conglomerates puts its faith in you, it's a huge honour. Being open-minded, trusting and forward-thinking are the few qualities you wish for in your clients and we have found just that with these three companies. We look forward to a relationship that grows leaps and bounds and we can’t thank them enough for placing their trust in us even at a time like this." 
 
Source:
Campaign India

Related Articles

Just Published

1 day ago

Women comprise 47% of India's online shoppers: ...

75% of Gen X and 73% of women respondents prefer convenience to discounts as the biggest factor drawing them to online shopping, finds a survey conducted by Ipsos.

1 day ago

MTR serves up a steaming bowl of culture and comfort

By fusing motherly love with Karnataka’s Yakshagana folklore, MTR’s latest campaign stirs up nostalgia and regional pride to drive brand love.

1 day ago

AI’s ‘Sputnik moment’: What DeepSeek could mean for ...

DeepSeek has dominated headlines and the discussions over AI for the past week. But what impact will it have on marketing?

2 days ago

The multi-screen juggle: How brands keep up with Gen Z

Today’s consumers seamlessly switch between mobile, CTV, and DOOH. Adtech firms are decoding cross-platform strategies to keep brands relevant everywhere.