Chateau Indage has announced the appointment of id8 Media Solutions as its public relations agency.
The agency will be responsible for developing unified communication strategies and conceptualising engaging strategies to manage external communications.
No multi-agency pitch was involved for this account win.
Tanya Swetta, co-founder and CEO, id8 Media Solutions, said, “Chateau Indage, with its rich quality grapes that produce fine wine have a legacy like no other wine brand. Their award-winning iconic wines are luxury packed in a bottle. Chateau Indage, a true homegrown brand, is the pioneer of wine production in India and can be credited with changing the way an Indian wine brand is perceived globally. The wine market in India is estimated to grow by USD 274.00 million from 2021 to 2026. It is a growing market that has great potential. The idea is to further strengthen the brand’s presence in the Indian markets with PR as a tool. We are thrilled to work so closely with a brand in the Indian market to explore its full potential.”