Dan Wieden speaks to Campaign India about the role of creativity in a downturn, how chaos as a principle works well in advertising in general and India in particular and what he thinks of Wieden+Kennedy India's performance. Wieden, who spoke to Campaign India at the sidelines of Goafest 2009, has been named as one of America's most intriguing entrepreneurs by Inc and has also been named Oregon’s Professional of the Year and Oregon’s Entrepreneur of the Year. He also received distinction as one of the world’s 50 CyberElite by Time magazine, and one of 32 members of the One Club Creative Hall of Fame.
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Campaign India Conversations: Dan Wieden from Campaign India on Vimeo.
Also watch:
Campaign India's chat with Sir John Hegarty.
Campaign India's chat with TBWA's Jean-Marie Dru
Campaign India's chat with JWT's Michael Maedel
Campaign India's coverage of the 2009 Media Abbys