Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 22 69489600
After recently coming up with a commercial to promote its flagship range of batteries, Eveready Industries has launched a new advertising campaign to highlight its latest offering, Eveready Ultima Batteries. Rediffusion Y&R has worked on this campaign.
Contact Customer Support at
[email protected]
or call+91 22 69489600
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Brands rely on advertising research for their PR strategy. But these insights are designed for creative messaging, not behavioural or cultural context.
Following an operational disruption earlier this year, the renewed brand direction focuses on resilience, intent and community connection.
IAA India and Snapchat brought together agencies and creators for a hands-on look at AR’s growing role.
Here's something that might surprise media planners: when someone watches live sports on their TV, and someone else watches on their phone, they're probably not the same person switching devices. They're actually different audiences.