Campaign India Team
Nov 16, 2009

Femina celebrates 51st anniversary with special issue

Femina is celebrating its 51st anniversary this year with a special 600 page issue, which features actress Kareena Kapoor on its cover, and a special feature inside where she talks about her life and her career, besides others.Tarun Rai, CEO, Worldwide Media said, “Another year, more proof that Femina continues to be the undisputed leader in the women’s magazine genre. The 600 page issue (the biggest ever) with quality content and featuring some of the top advertisers of the country demonstrates the strength of Femina.”

Femina celebrates 51st anniversary with special issue

Femina is celebrating its 51st anniversary this year with a special 600 page issue, which features actress Kareena Kapoor on its cover, and a special feature inside where she talks about her life and her career, besides others.

Tarun Rai, CEO, Worldwide Media said, “Another year, more proof that Femina continues to be the undisputed leader in the women’s magazine genre. The 600 page issue (the biggest ever) with quality content and featuring some of the top advertisers of the country demonstrates the strength of Femina.”

Adds Tanya Chaitanya, editor, ”Femina’s anniversary issue is a celebration of winning more, being more and wanting more from life. Fantastic gifts, a look at the lives of women who squeeze every moment out of life and you have the Femina anniversary omnibus, so much more for the reader to enjoy.” 

The special section “Be More” profiles multifaceted women who have achieved success doing extraordinary things. These include Siddhi Kumar, a museologist and MLA; Tarana Sawhney, a lawyer, activist, legal consultant and fundraiser; Mallika Verma, principal of a montessori school and a kantha revivalist. 

Speaking on the launch of the special anniversary issue, Prachi Tiwari, brand publisher, Femina, said, “The anniversary issue, celebrates the unique connect which Femina has with the modern Indian woman and delivers on the brand promise of superior and holistic content that resonates with her. With it’s innovative “Be More” feature and never before done reader offers, the Femina anniversary issue commends women who’ve gone beyond the ordinary.” 
 

 

 

Source:
Campaign India

Related Articles

Just Published

5 hours ago

Viewers using both linear TV and CTV jump to 116 mn ...

49% of the incremental CTV viewers come from rural India, according to Kantar.

6 hours ago

Omnicom must show new structure is about more than ...

Changing how Omnicom operates and collaborates in post-IPG era requires shift in mindset and incentives.

7 hours ago

Zuno SmartDrive campaign targets next-generation ...

Zuno General Insurance has launched a nationwide campaign to position usage-based car insurance as a practical and rewarding choice for younger drivers.

7 hours ago

MMTC-PAMP Names Gaurav Nijhawan Head of Marketing

MMTC-PAMP has appointed Gaurav Nijhawan as head of marketing to lead integrated brand, communication and growth initiatives across channels.