Campaign India Team
Apr 20, 2012

Goafest 2012: Wrap-up of Day One

Day One at Goafest 2012 kick-started with the seventh advertising conclave

Goafest 2012: Wrap-up of Day One

Day One at Goafest 2012 began with the industry honchos doing the lamp lightning ceremony as part of the opening proceedings for the seventh advertising conclave.

The first set of sessions were conducted by Publicis Groupe's Jean-Yves Naouri and Omnicom Group's Tim Love.

Coca-Cola's Jonathan Mildenhall held the next session highlighting 'The Liquid Approach'.

Post the lunch break, Intel's Jayant Murty addressed the audience and spoke about building brands in the times of multiple degrees of freedom.

His session was followed by a panel discussion on 'ideas that impact the full circle' was moderated by CNBC TV18's Anuradha Sengupta.

In the end, Leo Burnett's KV Sridhar (Pops) presented an ASCI session on 'How will ads look in a world of Censorship'. 

The sessions were followed by cocktails and dinner. Click here for the images from the conclave and here to view those from the night of fun and frolic. 

Source:
Campaign India

Related Articles

Just Published

12 hours ago

Rural consumption continues to outpace urban ...

The latest data from NielsenIQ indicates that rural areas have become the primary driver of consumption growth in the FMCG sector, a reversal of previous trends where urban centres led growth.

13 hours ago

Havas to offer staff up over $40 million in ...

Bosses could get extra $8 million in cash bonuses for working on separation from Vivendi, prospectus reveals.

14 hours ago

FCB/SIX India announces key senior leadership ...

Since its launch in 2023, the agency’s staff has tripled, now numbering approximately 170 team members.

15 hours ago

Trump’s victory isn’t just America’s crisis—it’s a ...

Make no mistake—2024’s US election was a calculated exercise in marketing from beginning to end, revealing a striking alignment with the very principles that drive our industry.