A look-back at 2017 to warm up to this year's festival
Goafest 2018 kicks off later today with sessions featuring Kashyap Vadapalli, chief marketing officer and head of new business, Pepperfry and Yog Rishi Baba Ramdevji.
It will be followed by the Publisher and Media Abby awards later in the evening.
Before coverage for this year's festival begins, it's time to look back at some of the coverage from 2017.
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The ad reveals how AI is shaping the future of advertising—raising questions about its role in breaking creative boundaries and delivering truly unique narratives.
The industry grew 12.6% to $3.2B in FY2024, projected at $3.4 billion by FY2025, fuelling data-driven brand strategies.
This division from Mumbai-based content-to-commerce company tries to empower brands to connect authentically with India’s diverse tier 2 and 3 markets.
EXCLUSIVE: The trio will appear before Shanghai's Intermediate Court next week, marking the latest chapter in the bribery scandal that rocked WPP's GroupM China in October last year.
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